New Lists


CIC Direct Response Database (Mail)
This is an exciting direct response list of consumers who have requested catalogues on specific products. Examples of products include Food & Wine, Gardening, Educational Courses, Health Products, Financial Services, Health & Beauty Clubs, Insurance, Hampers and much more.
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Travel in Oz Email Database (Email)
An extensive opt-in email list of people who have enquired about or booked travel or accommodation online. The typical profile of people on the list is families and couples making internet accommodation enquiries and bookings. 50% of the file is female. This is an ideal list for travel organisations, resort/accommodation, airlines, insurance companies, finance/credit card companies or anyone wishing to target people who have recently travelled, booked a holiday or expressed interest in travelling.
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School IT Buyers (Mail)
School IT Buyers contains over 9,600 IT buyers in schools throughout Australia. This database is updated every month and includes personnel responsible for IT and ICT purchasing and budgeting decisions. School IT Buyers contains the name of the IT decision maker, number of employees, mailing address, type of school, level of school, fax number, phone number and email address and more. By personalising your promotions to IT decision makers in schools your campaigns will be more successful achieving higher response and sales conversion rates.
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MarketChoice Survey Database (Mail & Email)
Market Choice is a consumer lifestyle database built around the Market Choice lifestyle survey. This list connects Australians with promotional offers that are relevant to their lifestyle and purchase intent. By completing the survey and indicating the areas of most interest, the consumers are receptive to timely offers delivered via the consumer’s preferred contact method. With selections including detailed demographics, family profile, home, money & finances, health, leisure interests, charities, and employment details, this is one of the more targeted lists available.
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Australian Craftmatic Direct Media Responders (Mail)
These are vibrant responders to direct mail promotional campaigns offering information packets on the benefits of owning a Craftmatic® Adjustable Bed. These beds are designed for ease of use, and provide comfort as well as therapeutic benefits through massage and heat control options. They appeal to individuals with back ailments, arthritis and other conditions who are trying to improve their rest and sleep time.
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Australian Craftmatic In-Home Presentations (Mail)
These energetic Australian consumers responded to direct mail promotional campaign offers for more information on the benefits of owning a Craftmatic® Adjustable Bed. These consumers requested a full In-Home consultation to experience the true feel and comfort of adjustable bed technology. These beds are designed for ease of use, and provide comfort as well as therapeutic benefits through massage and heat control options. The average purchase price of Craftmatic beds is $1,960.
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MyHouseValue.com (Mail & Email)
This database of over 150,000 homeowners and investment property owners is sourced from the My House Value (.com.au) website. The people on the database have registered to receive a valuation on their property and the market conditions in their neighbourhood. Respondents have provided detailed information about their property as well as identifying themselves as an owner occupant or landlord. This information is available as selections, such as number of bedrooms/bathrooms/car parking spaces, building type (house or apartment) and presence of swimming pool.
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Premiere Surveys Australia (Mail)
Premiere Surveys offers specific and accurate demographic and life-stage information. It is comprised of voluntary consumer responses to questions about age, gender, birthdates, income, home ownership, and travel preferences. This gives marketers a powerful and accurate new database with the actual demographic profile provided by consumers voluntarily. Premiere Surveys’ consumers have completed an entry survey in person or on-line, providing answers to several questions on demographics, life-stages, and holiday preferences. From various collection points, the data is compiled, qualified and verified, ensuring the consumer records available are 100% privacy and DNCR compliant.
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Premiere Surveys New Zealand (Mail)
Premiere Surveys offers specific and accurate demographic and life-stage information. It is comprised of voluntary consumer responses to questions about age, gender, birthdates, income, home ownership, and travel preferences. This gives marketers a powerful and accurate new database with the actual demographic profile provided by consumers voluntarily. Premiere Surveys’ consumers have completed an entry survey in person or on-line, providing answers to several questions on demographics, life-stages, and holiday preferences. From various collection points, the data is compiled, qualified and verified, ensuring the consumer records available are 100% privacy and DNCR compliant.
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